thortful Active Deals, Sales & Codes in June, 2026

thortful launched in 2015 after its founders grew tired of the same uninspired cards on the high street. Rather than open another shop, they built an online marketplace that now connects thousands of independent illustrators, designers and photographers with buyers who want something a bit different. The brand is based in the UK and has quietly become a go-to for cards that don’t feel mass-produced.

The product range stretches well beyond greetings cards. You’ll find personalised photo cards, Face Swap designs that drop your chosen face into a humorous scene, and A5 and A4 cards for bigger messages. Prices start around £3.99 for personalised photo cards, with standard birthday cards from £4 and A5 cards from as little as £2.50 when you buy in a multi-pack. They also sell gifts — letterbox flowers, alcohol hampers, and small novelty items — all designed to pair with a card. Everything is dispatched from the UK, and orders placed before 6pm go out the same day.

Where thortful parts company with rivals like Moonpig and Funky Pigeon is in its community-led model. A few things worth knowing:

• The XTRAthortful membership costs £9.99 a year and includes a free standard card with postage each month (worth £5.79), plus 33% off all A5 and A4 cards, including photo and FaceSwap designs.
• New app users get 20% off their first order with the code APP20, which makes the app worth downloading even for a one-off purchase.
• The referral scheme gives both you and a friend a discount — you share your unique code, they save on their first order, and you get a code for your next one.
• If you’re a creator yourself, thortful lets you upload five designs to be considered for sale on the platform, turning a hobby into a sideline.

These built-in savings plus the codes and automatic deals listed below make this a page worth keeping an eye on if you buy cards more than once a year.

Is the XTRAthortful membership worth it?

At £9.99 a year it nearly pays for itself after two months if you use the monthly free card and postage (worth £5.79). The real value is the 33% off A5 and A4 cards — if you buy two A5 cards a month, the membership saves you about £3 each time. For regular card senders it’s a no-brainer; for occasional buyers it’s probably not worth the upfront cost.

How do I stack the referral discount with a code or deal?

Thortful typically lets you use only one promotional code per order. So if you’ve got a referral discount and a code like APP20, you’ll need to pick the bigger saving. We’ve found it often works best to use APP20 on your first in-app order, then apply the referral credit on a subsequent purchase. The membership discount, however, stacks independently because it’s account-linked.

What’s the difference between thortful and Moonpig?

Thortful is a marketplace for independent creators, so the designs tend to be quirkier and more specific — you’ll find cards that don’t feel mass-produced. Moonpig has a wider range of gifts and often runs site-wide discount codes, but the card designs lean more generic. If you want something that feels hand-picked and you’re happy to browse, thortful is the better bet. Both do personalised photo cards well. On price, thortful’s multi-buy deals and membership can undercut Moonpig’s per-card cost if you plan ahead.