Free Birthday Gift with My Rituals Membership at Rituals
Delivery from £3.90 at Rituals
Free Delivery on Orders Over £35 at Rituals
Bath and Shower from £6 at Rituals
Private Collection from Under £20 at Rituals
Car Fragrances from Under £10 at Rituals
Special Offers with Newsletter Sign-ups at Rituals
Free Gift with Member Orders Over £45 at Rituals
Bestsellers from £11 at Rituals
Suncare from £11 at Rituals
Up to 20% off Bath and Body in the Rituals Online Outlet
Never Miss a Deal — Subscribe.
Subscribed!
You're all set. We'll send the best deals straight to your inbox.
About the Brand
Rituals Cosmetics started in 2000 when founder Raymond Cloosterman opened a single store in Amsterdam. Headquartered on the city’s Keizersgracht, the brand has since expanded globally by turning mundane daily routines into deliberate moments of wellbeing. Instead of just selling beauty products, they focus on the ceremony of self-care, blending ancient traditions with modern fragrance design.
Their core range covers everything from home fragrances and car perfumes to luxurious bath, body, and skincare lines. Prices are surprisingly accessible for a premium wellbeing brand, with bath and shower essentials starting around £6 and their exclusive Private Collection sitting just under £20. You can shop these directly through their main website or via their dedicated mobile app, which frequently hosts exclusive incentives for first-time digital buyers.
Beyond the physical products, the brand leans heavily into community and long-term rewards. Joining the free My Rituals loyalty programme unlocks a steady stream of perks, including a complimentary birthday gift, points on every purchase, and access to digital wellness content like guided meditations. Standard delivery is free once your basket hits £35, a fairly easy threshold to reach when stocking up on shower foams, body creams, or reed diffusers.
Pairing these everyday savings with the discount codes listed below makes this page an essential bookmark for your next self-care restock.
How to use
- Grab the code by clicking the offer card on this page; it copies straight to your clipboard.
- Head over to the Rituals website via the link provided or by opening a new tab.
- Browse their home and body collections, adding your favourite shower foams or fragrances to your shopping bag.
- At the checkout, locate the promo code box, paste your code, and hit apply.
- Double-check that the discount has successfully reduced your total before entering your payment details.
Shopping Guide
When is the best time to shop the Rituals sales?
November tends to be the busiest month on their site, driven by Black Friday and Cyber Week events where we often see up to 30% off selected lines. We also suggest keeping an eye on their online outlet, which quietly runs year-round with up to 20% off bath and body sets. If you’re sorting out Christmas presents, wait for their seasonal gift launches, as these usually come with exclusive bundled discounts rather than straight price cuts.
Is the My Rituals loyalty programme actually worth joining?
It is completely free and heavily rewards regular shoppers without relying on endless discounting. Beyond earning points on every purchase, members get a complimentary birthday gift and early access to limited-edition collections. We have found the real value lies in the personalised offers sent via the app, which often target the specific product lines you buy most frequently.
Should I buy full-sized products or stick to the gift sets?
If you are new to the brand, their miniature sets are the smartest entry point, often priced around the £20 mark. These let you test different fragrances like Sakura or Ayurveda before committing to a full-sized body cream or shower foam. Once you know your signature scent, buying the larger sizes and taking advantage of the £35 free delivery threshold becomes much more cost-effective.