Free Returns on Orders at Pour Moi
Special Offers with Newsletter Sign-ups at Pour Moi
10% off First Orders with Newsletter Sign-ups at Pour Moi
15% off for You and a Friend with Referrals at Pour Moi
Up to 70% off Nightwear in the Pour Moi Clearance
Up to 70% off Swimwear in the Pour Moi Sale
Up to 70% off in the Pour Moi Sale
Up to 70% off Lingerie in the Pour Moi Sale
Up to 70% off Knickers in the Pour Moi Sale
Up to 70% off Bras in the Pour Moi Sale
Up to 50% off Dresses in the Pour Moi Sale
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About the Brand
Pour Moi has carved out a solid niche in the British lingerie and swimwear market by focusing on something many high-street brands overlook: comprehensive size inclusivity. Founded with a mission to combine everyday support with genuine style, the brand caters to cup sizes from A all the way up to J, alongside back sizes reaching 44. We have noticed that finding a reliable fit in larger cup sizes often means compromising on aesthetics, but this retailer manages to balance both without forcing customers into a matronly aesthetic.
Beyond their core bra and knicker collections, the product range extends into holiday-ready swimwear, comfortable nightwear, and shaping hosiery. What really sets them apart operationally is their virtual fitting service. Rather than relying solely on static size charts, shoppers can book a digital consultation to nail their exact measurements before committing to a purchase. This significantly reduces the guesswork that usually plagues online underwear shopping.
The practical side of buying here is just as accommodating. Orders come with a straightforward 30-day free returns policy, which is essential when you are trialling different fits. Payment flexibility is also strong, with options to split the cost using Klarna or pay securely via PayPal. Combine these shopper-friendly policies with the regular clearance events and the money-saving avenues we have listed below, and it is easy to see why this page is worth keeping bookmarked for your next wardrobe refresh.
How to use
- Grab the code by clicking the offer card above; it copies to your clipboard automatically.
- Head over to the Pour Moi website, or tap the store logo at the top of this page.
- Browse their lingerie and swimwear collections, adding your chosen sizes to your shopping bag.
- Proceed to the checkout and locate the promotional code box.
- Paste your code, apply it, and verify the discount updates your total before paying.
Shopping Guide
When is the best time to shop their sales? We have tracked their pricing patterns and found that the deepest discounts—often hitting that 70% off mark—usually land during end-of-season clearances and major bank holiday weekends. If you are after holiday swimwear, shop in late summer when they need to shift stock. For everyday bras and nightwear, wait for the January sales or Black Friday events, where multi-buy deals and site-wide codes tend to offer the best value.
How can I guarantee a good fit when buying online? Getting the right cup and back size without a physical fitting room is notoriously tricky. Rather than just guessing from a static size chart, we suggest using their virtual fitting service to get precise measurements. If you still end up with the wrong shape, their 30-day free returns policy takes the sting out of the mistake. Just ensure you keep all original tags attached and try the garments on over your own underwear first.
Is it worth using Klarna for larger lingerie hauls? Splitting the cost can be tempting when you are buying multiple high-support bras or a full holiday swimwear wardrobe. Klarna is fully integrated at checkout, allowing you to spread payments over time. However, we always advise checking if a pending newsletter code or referral discount can bring your total below the £65 threshold first. Hitting that free delivery marker while using pay-later options is the smartest way to manage your cash flow without incurring extra shipping fees.