50% off Tote Bag Orders at Optimalprint
50% off Phone Case Orders at Optimalprint
50% off Studio Selection Art Orders at Optimalprint
Canvas Prints from Under £10 at Optimalprint
Personalised Mugs from £5 at Optimalprint
Download the App at Optimalprint
Free Returns on Orders at Optimalprint
50% off OptimalPrint+ at Optimalprint
Up to 85% off in the Optimalprint Fathers Day Sale
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About the Brand
Optimalprint operates as the consumer-facing arm of Gelato, a Norwegian print-on-demand network that routes orders to local production hubs. For UK customers, this means your personalised items are printed domestically rather than shipped from overseas, cutting down both carbon emissions and waiting times. The company leans heavily on sustainably certified paper stocks and maintains a solid reputation, backed by tens of thousands of positive customer reviews.
The product catalogue covers a wide spread of customisable goods. You will find everything from canvas wall art and brushed aluminium prints to photobooks and maps. On the corporate and gifting side, they produce branded clothing, tote bags, and ceramic mugs. Pricing is highly accessible, with entry-level items like personalised mugs starting around the £5 mark and small canvas prints frequently dipping below £10.
A few specific features make the platform stand out from high-street alternatives:
- Optimalprint Plus: A paid membership tier that waives standard delivery fees and credits 10% of your spend back into your account.
- Quality Guarantee: Backed by the parent company, this policy ensures a full reprint or refund if the final product falls short of expectations.
- Dedicated Mobile App: Offers exclusive discounts and a streamlined editor for building photo gifts on the go.
Pairing these everyday perks with the promotional codes listed below gives you the best chance of keeping your final basket total as low as possible.
How to use
Shopping Guide
When is the best time to order photo gifts? We track their pricing cycles closely, and Optimalprint runs some sort of site-wide sale for more than half the year. Rather than paying full price, wait for their seasonal flash promotions. The deepest cuts usually land around major gifting holidays like Mother’s Day, Christmas, and Valentine’s Day, where photobook and canvas codes often push past the 50% off mark.
Is the Optimalprint Plus membership actually worth buying? The math works out in your favour if you are a frequent shopper. The membership costs a small annual fee but unlocks free standard delivery and a 10% store credit on every purchase. When we ran the numbers, anyone placing three or four medium-sized orders a year easily recoups the upfront cost through waived shipping fees alone, making it a no-brainer for regular buyers.
Which paper finish should I choose for custom greeting cards? The default glossy finish works well for vibrant holiday photos, but we find that high-quality silk cardstock gives a much more premium, tactile feel for formal invitations or wedding stationery. Matte is another solid option if your design relies heavily on text, as it prevents glare and makes reading small fonts much easier under bright lighting.
Can I combine a discount code with app-only offers? Generally, the checkout system only accepts one promotional code per transaction. To maximise your savings, apply the code that gives the highest percentage off your most expensive item. Then, use your Optimalprint Plus membership benefits or accumulated store credits to cover the delivery fees and balance the rest of the basket.