New Balance Active Deals, Sales & Codes in June, 2026

Founded in Boston in 1906, New Balance started out making arch supports before evolving into one of the world’s leading sportswear manufacturers. Unlike many of its rivals, the brand remains privately held and still manufactures a portion of its footwear in the UK and US, a detail that resonates with buyers looking for heritage craftsmanship alongside modern performance tech.

The core lineup spans high-performance running trainers, lifestyle silhouettes like the iconic 574, and comprehensive apparel ranges for gym, hiking, and football. Prices generally sit in the mid-to-premium bracket, but the retailer frequently runs seasonal sales where you can pick up activewear and footwear for up to half price. We also appreciate the extensive sizing options; the brand offers hard-to-find wide and narrow fits across men’s, women’s, and kids’ ranges, solving a common frustration for shoppers with specific width requirements.

Beyond standard retail, the site offers a few distinct services that set it apart:

• NB1 Customisation: Design your own shoes and apparel in bespoke colourways.
• Student Discount: A generous 20% off full-priced items, available via a unique, renewable code.
• Newsletter Perks: Signing up yields an immediate 15% off your first order, plus early access to sales.

Combine these practical features with the promotional codes listed below, and it is easy to see why this page is worth bookmarking before you hit the checkout.

When is the best time to buy New Balance trainers? We track the retailer’s pricing cycles closely, and the deepest discounts usually land during end-of-season clearances and major bank holiday weekends. While you will see a near-constant sale section offering up to 50% off, the real bargains appear when they need to clear out last season’s colourways. If you are after a specific lifestyle silhouette like the 574, waiting for a site-wide promotional event often yields better results than relying on standard seasonal markdowns.

Can I stack my 20% student discount with existing sale prices? Unfortunately, the student verification portal strictly limits that generous 20% code to full-priced merchandise. If you are eyeing a heavily discounted pair of running shoes in the clearance section, the system will reject the student promo at checkout. Our advice is to use the student code for core, never-discounted staples like plain activewear or newly released lifestyle trainers, and hunt for automatic markdowns on seasonal footwear instead.

Is the NB1 customisation service worth the premium price tag? Designing your own trainers lets you pick bespoke materials and colourways, but it does push the price into premium territory. We find it is best reserved for gifts or replacing a beloved, discontinued colour scheme rather than everyday gym shoes. Keep in mind that custom pairs are entirely non-returnable, so double-check your sizing against the brand’s detailed width charts before committing to the final design.