Online scent and cosmetics shop Fragrance Direct was first launched in 1993, and today stocks 600 famous brands. The wide selection of products is separated into categories including fragrance, gifts, candles, home fragrance, make-up, skincare, bath and body and haircare. There are buys for both men and women, as well as unisex scents. Brand names stocked at Fragrance Direct cover both high-end and high street ranges, such as Abercrombie & Fitch, Dior, Elemis, Michael Kors, Philip Kingsley and Valentino. Celebrity scents are covered too, with perfumes from famous faces like Britney Spears, Jennifer Lopez, Paris Hilton and David Beckham.
Should you be shopping for men’s or women’s fragrances, body lotion, home accessories, or bath products, Fragrance Direct sells thousands of items. There are offers to explore, as well as new launches and classic fragrance favourites. You don’t have to be shopping for scent either, as the store covers a massive range of beauty and skincare must-haves.
Fragrance Direct Active Deals, Sales & Codes in February, 2026
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Active
10% off First Orders at Fragrance Direct
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NEWTREAT10
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Active
10% off Orders Over £85 at Fragrance Direct
Verified
FDVCUK10
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Active
Up to 25% off Selected Sale Orders at Fragrance Direct
Verified
WINTER
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